Privacy Policy

Effective Date: June 6, 2025

This Privacy Policy describes how Lacey Haynes, operating as "School of Whole" (collectively, "we," "us," or "our"), collects, uses, maintains, and discloses information collected from users (each, a "User") of the School of Whole website ("Site") and its associated programs, including the Velvet Power Club. This policy applies to the Site and all products and services offered by School of Whole.

1. Information We Collect

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, subscribe to the newsletter, fill out a form, and in connection with other activities, services, features or resources we make available on our Site.

1.1. Information You Provide to Us:

  • Contact Information: Name, email address, postal address, phone number.

  • Account Information: Username, password, and other registration details.

  • Payment Information: Billing address, payment card details (processed securely by third-party payment processors; we do not store full payment card numbers).

  • Demographic Information: Information you voluntarily provide, such as age, gender, or personal interests, if relevant to your program participation.

  • Content and Communications: Information you provide when participating in programs (e.g., coaching notes, forum posts, submitted assignments), communicate with us via email, support tickets, or other channels.

  • Health and Wellness Information: Information related to your personal journey, sexuality, and well-being that you choose to share within the context of the coaching programs. This is considered sensitive personal data and is handled with the utmost care and confidentiality, only as necessary for program delivery and with your explicit consent.

1.2. Information We Collect Automatically:

  • Usage Data: Information about how you access and use the Site, such as your IP address, browser type, operating system, pages viewed, time spent on pages, and referring URLs.

  • Device Information: Information about the device you use to access the Site, including hardware model, operating system, and unique device identifiers.

  • Cookies and Tracking Technologies: We use cookies and similar tracking technologies (like web beacons and pixels) to track activity on our Site and hold certain information. These are used to enhance User experience, analyze Site usage, and for marketing purposes. You can control cookies through your browser settings.

2. How We Use Your Information

We use the collected information for various purposes, including:

  • To Provide and Maintain Our Services: To operate and deliver the School of Whole programs, Velvet Power Club, and all associated content and features.

  • To Personalize User Experience: To understand how our Users as a group use the services and resources provided on our Site, and to tailor content to individual needs.

  • To Process Transactions: To process payments for programs and services.

  • To Improve Our Site and Offerings: We may use feedback you provide to improve our products and services.

  • To Send Periodic Emails: We may use the email address to send User information and updates pertaining to their order or program, respond to inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. Users can unsubscribe at any time.

  • For Marketing and Promotion: To inform you about new programs, offerings, or content that may be of interest to you, in accordance with your communication preferences.

  • For Security and Fraud Prevention: To protect our Site, services, and Users.

  • To Comply with Legal Obligations: To meet legal or regulatory requirements.

3. How We Share Your Information

We do not sell, trade, or rent Users' personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

We may share your information with:

  • Service Providers: Third-party vendors who perform services on our behalf, such as payment processing, website hosting, analytics, email delivery, and customer support. These service providers are obligated to protect your information and use it only for the purposes for which we provide it to them.

  • Affiliates: We may share information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy.

  • Legal Compliance and Protection: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of School of Whole, (iii) prevent or investigate possible wrongdoing in connection with the Service, or (iv) protect the personal safety of Users of the Service or the public.

  • Business Transfers: In the event of a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your Personal Information is transferred and becomes subject to a different Privacy Policy.

4. Data Security

We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information, username, password, transaction information, and data stored on our Site. Sensitive and private data exchange between the Site and its Users happens over an SSL secured communication channel and is encrypted and protected with digital signatures.

5. Data Retention

We retain your personal information for as long as necessary to provide the services you have requested, comply with our legal obligations, resolve disputes, and enforce our agreements.

6. Your Rights

Depending on your location and applicable data protection laws (e.g., GDPR, CCPA), you may have the following rights regarding your personal information:

  • Right to Access: Request a copy of the personal information we hold about you.

  • Right to Rectification: Request correction of inaccurate or incomplete data.

  • Right to Erasure (Right to be Forgotten): Request deletion of your personal data under certain circumstances.

  • Right to Restriction of Processing: Request that we limit the processing of your data.

  • Right to Object to Processing: Object to the processing of your data for direct marketing or other purposes.

  • Right to Data Portability: Request that we transfer your data to another organization or directly to you, under certain conditions.

  • Right to Withdraw Consent: If we are relying on your consent to process your personal information, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the contact information provided below.

7. Cookies and Tracking Technologies

We use "cookies" to enhance User experience. Your web browser places cookies on your hard drive for record-keeping purposes and sometimes to track information about them. You may choose to set your web browser to refuse cookies or to alert you when cookies are being sent. If you do so, note that some parts of the Site may not function properly.

8. Third-Party Websites

Users may find advertising or other content on our Site that links to the sites and services of our partners, suppliers, advertisers, sponsors, licensors, and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites that have a link to our Site, is subject to that website's own terms and policies.

9. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from children without verification of parental consent, we take steps to remove that information from our servers.

10. Changes to This Privacy Policy

School of Whole has the discretion to update this privacy policy at any time. When we do, we will revise the "Effective Date" at the top of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

11. Contact Us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:

Lacey Haynes / School of Whole
lacey@laceyhaynes.com